2024

2023

Featured
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D/CAL Taps Clients and Creators to Launch Holiday Gift Guide
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Wolverine Releases D/CAL-produced Three Part Mini-documentary Series
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D/CAL Helps Sweet'n Low Sweet'n the Holidays
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Hawk and D/CAL Brass Commemorate Five Year Mark with Top Five Project Video
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New Client Win: Buddy's Pizza
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D/CAL Hits Five Year Mark. Makes Some Content.
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D/CAL Launches AI-powered Content Validation Platform
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D/CAL Featured in New Ad Age Article About Celeb-Backed Agencies
D/CAL Featured in New Ad Age Article About Celeb-Backed Agencies
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D/CAL Founder Releases Debut EP and it Doesn't Suck
D/CAL Founder Releases Debut EP and it Doesn't Suck
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April Fool’s Social Content Idea Leads to Record-setting Model Release for Kramer Guitars
April Fool’s Social Content Idea Leads to Record-setting Model Release for Kramer Guitars
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D/CAL Boogies on Down at D-Show with 5 Award Wins
D/CAL Boogies on Down at D-Show with 5 Award Wins
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D/CAL Team Gathers on Detroit Roof for Nice Team Photo
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D/CAL Exec Shapes Young Ad Minds on Northwestern Campus
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D/CAL’s Melanie Westendorf Recognized for Women’s History Month
D/CAL’s Melanie Westendorf Recognized for Women’s History Month
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D/CAL Partners with Multi-generation Businesses to Launch Campaign for Wolverine
D/CAL Partners with Multi-generation Businesses to Launch Campaign for Wolverine
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New Client Win: Wolverine
New Client Win: Wolverine
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2022

Featured
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D/CAL Sums Up Successful Year for May in Stylish Video
D/CAL Creates New Holiday Tradition for Kramer Guitars and Sets Internet Ablaze
D/CAL Creates New Holiday Tradition for Kramer Guitars and Sets Internet Ablaze
D/CAL Helps May Push for More Accessibility in AVs
D/CAL Helps May Push for More Accessibility in AVs
D/CAL Opens Chicago Studio
D/CAL Opens Chicago Studio
D/CAL Releases New Work for Gucci
D/CAL Releases New Work for Gucci
D/CAL Taps Grammy Winning Producer for KRK Mobile Monitor Campaign Launch
D/CAL Taps Grammy Winning Producer for KRK Mobile Monitor Campaign Launch
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D/CAL Has No Downtime in Filming 3 Spots in 2 Days for Client Uptime
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D/CAL Makes Up Entire Production On the Spot in Duluth After Client Changes Course
Tony Hawk Talks with ANA About “Celebrity-owned” Agencies
Tony Hawk Talks with ANA About “Celebrity-owned” Agencies
D/CAL Teams Up with Young Shredders to Help Epiphone Launch Their Power Players Line of Guitars
D/CAL Teams Up with Young Shredders to Help Epiphone Launch Their Power Players Line of Guitars
Kramer Taps Metal Jerry to Melt Some Faces for Kramer Stryker Launch
Kramer Taps Metal Jerry to Melt Some Faces for Kramer Stryker Launch
D/CAL Documents Lions Clubs International’s Service Efforts at Ukraine Border
D/CAL Documents Lions Clubs International’s Service Efforts at Ukraine Border
D/CAL's Hawk Presents at Oscars and Makes No Mention of His Creative Agency, D/CAL
D/CAL's Hawk Presents at Oscars and Makes No Mention of His Creative Agency, D/CAL
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D/CAL Helps May Mobility Launch new Sienna Shuttle
After Desperate Search for Vintage Countach, D/CAL Opts for Creating One in 3D for Kramer
After Desperate Search for Vintage Countach, D/CAL Opts for Creating One in 3D for Kramer
New Client Win: Uptime Energy Drink
New Client Win: Uptime Energy Drink
D/CAL Relaunches an Iconic Guitar Pedal Brand That No One Has Ever Heard of, But Everyone Has Heard
D/CAL Relaunches an Iconic Guitar Pedal Brand That No One Has Ever Heard of, But Everyone Has Heard
D/CAL Travels to Kentucky to Document Tornado Relief Efforts for LCIF
D/CAL Travels to Kentucky to Document Tornado Relief Efforts for LCIF

2021

Featured
Most of D/CAL Team Gathers for Solid Team Photo After Holiday Party
Most of D/CAL Team Gathers for Solid Team Photo After Holiday Party
D/CAL Constructs Colossal "Mission Tree" to Promote 5.11 Holiday Goods
D/CAL Constructs Colossal "Mission Tree" to Promote 5.11 Holiday Goods
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D/CAL Takes Up Way Too Much of Kramer's Social Feed with 12 Days of Axemas Promotion
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D/CAL Helps May Showcase Hands Free Maneuvers
D/CAL Helps Gibson Launch Line of Acoustic Guitars for the Next Generation
D/CAL Helps Gibson Launch Line of Acoustic Guitars for the Next Generation
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D/CAL Converts Creative Maestros, Eliot Zuniga and Marcus Morabito, to Full Time
D/CAL Captures Glowing Reviews From May Customers in Multi-City Effort
D/CAL Captures Glowing Reviews From May Customers in Multi-City Effort
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New Client Win: Kramer Guitars
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D/CAL's Mark Wetzel Impresses with Impromptu Elvis Cover on Nashville Stage
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D/CAL Hires Marketing Young Gun, Anna Moses
D/CAL Helps May Ask Why
D/CAL Helps May Ask Why
D/CAL Helps 5.11 Launch Their New Versatile Norris Sneaker
D/CAL Helps 5.11 Launch Their New Versatile Norris Sneaker
D/CAL Persuades Dud Lawson to be Full Time Writer-At-Large Even Though He Spends Most of His Time Doodling
D/CAL Persuades Dud Lawson to be Full Time Writer-At-Large Even Though He Spends Most of His Time Doodling
D/CAL Helps Gucci Introduce Detroit's Tommey Walker to the Rest of the World
D/CAL Helps Gucci Introduce Detroit's Tommey Walker to the Rest of the World
D/CAL Founder Lends Out Own Home to Help Shipping Start Up, JShip, Cut Through the Clutter
D/CAL Founder Lends Out Own Home to Help Shipping Start Up, JShip, Cut Through the Clutter
New Client Win: Gibson Guitars
New Client Win: Gibson Guitars
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D/CAL Partners with Producer Polymath, Sarah Zientarski, for Slate of Future Projects

2020

2019

Featured
D/CAL Team Works Over Holidays to Ensure 511 Atlas Boot Dominates at Shot Show
D/CAL Team Works Over Holidays to Ensure 511 Atlas Boot Dominates at Shot Show
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New Client Win: Detroit Pistons
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D/CAL Thankful for Many Contributions of Account Director, Kathy Huber, Especially the Use of Her Pool
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New Client Win: 5.11 Goods and Apparel
D/CAL Execs Dodge Questions About Skateboarding at Google Seminar in Detroit
D/CAL Execs Dodge Questions About Skateboarding at Google Seminar in Detroit
D/CAL Pitches 10 Superbowl Spots to Stellantis in Exchange for Free Espresso
D/CAL Pitches 10 Superbowl Spots to Stellantis in Exchange for Free Espresso
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New Client Win: Xenith
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D/CAL Attends Advertising Week in NYC and Negotiates a Cameo in an HBO Series for Hawk on His Way to the Airport
D/CAL Helps Bagel Bites Host a Rad Dad Pizza Party and Half the Bones Brigade Shows Up
D/CAL Helps Bagel Bites Host a Rad Dad Pizza Party and Half the Bones Brigade Shows Up
D/CAL Teams Up With EnvoyB2B to Revolutionize Wholesale Ordering; Makes Some Icons.
D/CAL Teams Up With EnvoyB2B to Revolutionize Wholesale Ordering; Makes Some Icons.
D/CAL Reboots the Most Fun Brand in the Frozen Aisle with the Launch of the Rad Dad Squad for Bagel Bites
D/CAL Reboots the Most Fun Brand in the Frozen Aisle with the Launch of the Rad Dad Squad for Bagel Bites
D/CAL Rolls Dice By Flying Entire Company's Braintrust to Chicago in a Single Pilot Aircraft (and Survives)
D/CAL Rolls Dice By Flying Entire Company's Braintrust to Chicago in a Single Pilot Aircraft (and Survives)
Hawk Invites D/CAL Families to His Ramp for "Take Your Kids to Work Day"
Hawk Invites D/CAL Families to His Ramp for "Take Your Kids to Work Day"
D/CAL Inks Deal with Frozen Food Stalwart, Bagel Bites
D/CAL Inks Deal with Frozen Food Stalwart, Bagel Bites
D/CAL Raids Fasthouse Company Store After Meeting with Company Leadership
D/CAL Raids Fasthouse Company Store After Meeting with Company Leadership
D/CAL Does Delaware and Woos Dogfishhead Execs
D/CAL Does Delaware and Woos Dogfishhead Execs
D/CAL Explores Kumon Campus and Begins Contract Talks
D/CAL Explores Kumon Campus and Begins Contract Talks
D/CAL Reconnects with Skate Photography Legend, Joe Brook
D/CAL Reconnects with Skate Photography Legend, Joe Brook
D/CAL Attends Detroit Auto Show and Can't Stop Photographing Everyone's Shoes
D/CAL Attends Detroit Auto Show and Can't Stop Photographing Everyone's Shoes

2018

Featured
D/CAL Gets First Paying Client (and Shows Up in Times Square)
D/CAL Gets First Paying Client (and Shows Up in Times Square)
D/CAL Interrupts Aaron Draplin's Family Vacation in Disneyland to Offer Him CAB Position
D/CAL Interrupts Aaron Draplin's Family Vacation in Disneyland to Offer Him CAB Position
D/CAL Mentors Small Businesses at Brand Camp
D/CAL Mentors Small Businesses at Brand Camp
D/CAL Goes Live.
D/CAL Goes Live.
D/CAL Learns Very Little From Attending Complexcon
D/CAL Learns Very Little From Attending Complexcon
D/CAL Founders Skate Hawk's Ramp for First Time
D/CAL Founders Skate Hawk's Ramp for First Time
D/CAL Adds DJ White Shadow to Cultural Advisory Board
D/CAL Adds DJ White Shadow to Cultural Advisory Board
D/CAL Impresses StockX Founders Enough That They Lend Them $5000 Worth of Sneakers to Set on Fire
D/CAL Impresses StockX Founders Enough That They Lend Them $5000 Worth of Sneakers to Set on Fire
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D/CAL Opens Detroit Office. Configures Internet. Enjoys View.
D/CAL Co-hosts Skateboard Demo Atop Detroit River Boat
D/CAL Co-hosts Skateboard Demo Atop Detroit River Boat

SO MUCH NEWS!

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SO MUCH NEWS! 〰️